Mars United Commerce on LinkedIn: How to Use Retail Media in Your OmniCommerce Strategy - Cleveland Research… (2024)

Fresh off the press! The latest edition of the U.S. Retail Media Report Card is out today and this one packs a punch 🥊 For this edition, we've added coverage of Orange Apron Media, The Home Depot’s newly renamed network, and Meijer Media. And our new "Capability Spotlight" looks at the integration of the "phygital" space to create a seamless shopper experience. Download your copy today to stay ahead of marketplace shifts: https://lnkd.in/een7D7v2Once you've finished reading it, make sure to join us on July 10 for a deep dive into the report: https://lnkd.in/es_VZsKQ#retailmedia #RetailMediaReportCard #ecommerce #brandstrategy

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Retail media spending in Canada is projected to jump 52% to $3.8 billion in 2025 and account for 23% of all digital ad dollars. And based on what we heard at Loblaw's Upfront event on June 11, it's clear that this multi-channel retailer is looking to tap into and get ahead of this growth. Three members of our Canadian Client Leadership team attended the event and came away with several key takeaways how Loblaw's is upgrading its omnichannel presence: https://lnkd.in/eCtMaF2E#Loblaw #retailmedia #omnichannel #retail

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Want to stay up-to-date on the latest trends and happenings on Amazon.com? In this inaugural edition of our Amazon Trends Report, we used our Marilyn Ecommerce Insights Suite to examine and provide detailed information about brand, item, and keyword trends for every major category on Amazon during the entire month of May 2024. Get the report to see: • Top Trending Brands by Sales• Top Trending Items by Sales• Top Trending Brands in Organic & Sponsored Search• Top Trending Keywords in Organic & Sponsored SearchDownload your copy here 👉 https://lnkd.in/g6fGac7V#amazon #trends #ecommerce

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Are you ready for best practices and insights into ecommerce success on Instacart? Tune into firstmovr's JPBx eCommerce Growth Summit / Instacart webinar on June 26 at 12PM to get the insights delivered. Hear from Mars United's Heather Luna and Corey Buller to learn how to bring dynamic, high-impact commerce marketing programs to life on Instacart and effectively reach millenials. Learn more and register here: https://lnkd.in/gypgHsHx#webinar #firstmovr #instacart

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Join us TOMORROW, June 25, for this exclusive webinar! Hear from Tim Stocks, MBA, Mars United's VP of Marketing, to learn how top-tier brands and agencies leverage next-generation organic and paid search analytics to grow their business on Amazon.Get real-time analytics on the brand of your choice and see how it stacks up to competitors in share of voice, search visibility, and shares of sales. Register here: https://lnkd.in/eXpaKfUv#amazon #webinar #searchstrategy #ecommerce

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This summer’s 9 interns bring a diverse range of skills to the table and will be working together to leverage their strengths. Meet our Customer Development interns, Sage Butler and Claire Oliver! As they embark on their journey with Mars United, we asked them to share what they're eager to learn and gain from the program. Here's what they had to say:Sage, a recent graduate of Howard University, plans to “delve deeper into various marketing strategies employed to foster customer development in retail spaces."Meanwhile, Claire, a rising senior at Loyola Chicago, is “looking forward to making new connections and getting to be part of Mars United's incredible culture."During the program, the interns will see the company’s real-world impact come to life during store walks and meetings with clients while being guided by their mentors. Learn all about our newest talent and our internship program here: https://lnkd.in/eirhpn24And stay tuned as we continue to introduce the rest of this fantastic team!#internship2024 #summerinterns #customerdevelopment

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Only retailers that truly deliver value to both shoppers and advertisers will be able to maintain sustainable growth. Michele Roney, EVP-Retailer CX, offers eight changes we see taking place over the next five years that every hopeful network needs to consider going forward: https://lnkd.in/eMEksDvE#retailmedia #trends #retailmedianetworks

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Constantly changing algorithms and increasing competition can make search today incredibly challenging. Join Tim Stocks, MBA, Mars United's VP of Marketing, on June 25 at 2 PM ET for an exclusive webinar to learn how top-tier brands and agencies leverage next-generation organic and paid search analytics to grow their online business.Get real-time analytics on the brand of your choice and see how it stacks up to competitors in share of voice, search visibility, and shares of sales. Register here: https://lnkd.in/eXpaKfUv#webinar #search #ecommerce #brandstrategy

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Mars United Commerce is proud to announce that it has earned Advanced Partner status from Amazon Ads! This achievement reflects the company’s dedicated efforts to build a best-in-class global relationship that will drive stronger business results for clients through one of the world’s most important advertising platforms and retailers. Read on to learn what this means for our capabilities and work going forward: https://lnkd.in/ejyYKvaE#Amazon #AmazonAdvancedPartner #ecommerce

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We're thrilled to introduce two members of our summer internship program. Meet Aftyn Brenke, our Client Leadership intern, and Libby Soelberg, our Strategy intern! As they embark on this exciting journey, we asked them to share what they're most looking forward to learning this summer."I'm eager to bring innovative ideas and a fresh perspective to our clients while diving deep into the realm of Client Leadership," said Aftyn Brenke, a rising senior at Loyola University Chicago.Meanwhile, Libby Soelberg, a rising senior at BYU, shared her enthusiasm, stating, "I can't wait to gain hands-on experience by working alongside and presenting to clients."Over the course of the summer, the interns will work as a team to propose a marketing campaign based on a real client need. Learn more about the program here: https://lnkd.in/eirhpn24And stay tuned as we continue to introduce the rest of this fantastic team!#internship2024

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